Our target audience, according to the content of the soap, are young adults to middle age. While other soaps are broadcasted during prime time, Verve House would be broadcasted after primetime because it is only targetting mature audiences.This research was done to have an idea on when our soap would be broadcasted. and also that according to our target audience, what time we would need to broadcast. These are the most watched soaps. The soaps are 30 minutes each so they do not clash with each other, it is possible to watch all of them. Studying the times can allow us to fit in our soap without cutting in other soaps.
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